Bill Appleton is a leading expert on the use of web services for smart client applications. He has designed and written approximately three dozen professional software publications, including the first rich media authoring tool World Builder in 1984, the ground breaking multimedia programming language SuperCard in 1989, the worldwide best selling CD-ROM Titanic in 1996, and the first AppExchange application DreamTeam in 2005.

Bill previously served as the President of the gaming company CyberFlix where he worked closely with Disney, Paramount, Viacom and Bandai. Currently he is the President of DreamFactory Software, which develops an open source REST API platform for HTML5 and native mobile applications. Many leading computer publications and mainstream magazines have featured Bill’s work, including People Magazine, Newsweek, and US News and World Report.

Bill started working with cloud services more than ten years ago, back in the XML-RPC days before SOAP. Since then, Bill and the engineering team at DreamFactory have done low level integration work with all the modern cloud platforms. Under the circumstances, he has lots of experience evaluating the advantages and disadvantages of the various platforms, and plenty of first hand information about what’s really going on under the hood. Visit the Cloud Warrior blog for information on speed comparisons, industry analysis, marketplace differences, software development issues, and all your up to date information straight from the trenches of cloud computing.